Trump Gothic is a reconception of ideas from Georg Trump's seminal 1955 Signum typeface and its later reworking (Kamene) by Czech designer Stanislav Marso. Originally cobbled together for a variety of film projects in the late 1990s and early 2000s, the Trump Gothic family was made available for the general public in 2005. Shortly thereafter, it became a common sight in movie credits, on posters and magazine covers, in fashion branding and on corporate web sites.
Though countless attempts have been made to emulate it, its unique totality and attractiveness to layout designers was never really topped. Its appeal is largely due to its double-duty toolbox: An economic functionality that allows it to pack large amounts of information in small spaces, and a clear, modular aesthetic that gives it the ability to emphasize short text in large sizes, all without sacrificing legibility or giving in to dated or over-rehashed industrial gothic forms.
The typeface was redrawn, refitted, optimized and greatly expanded in 2013, and the result is Trump Gothic Pro, a multiscript family of six fonts, each containing over 1020 glyphs and a wealth of OpenType features, including small caps, caps-to-small-caps, stylistic alternates, unicase/monocase alternates, fractions, ordinals, class-based kerning, and support for Latin, Cyrillic and Greek locales.
