Shaped by constraint to accommodate a large character count, Pratt Nova has massive form: semi-condensed, large x-height, short descenders and capitals. And yet it transcends its restrictive origins in abundance, expressing a spirit of visual and semantic opulence, equipping the typographer with a comprehensive array of elegantly harmonized fonts, all rigorously drawn, superbly fitted iterations of a single, profoundly original design.
The signature style of The Globe and Mail, “Canada’s National Newspaper”, for which it was commissioned by its creative director, David Pratt.